
Erin Howlett, RDH, BA
Building a Thriving Club: Member Recruitment for Every Stage
Lecture up to 1 hour
Practice Management and Human Relations, AGD Subject Code 550
Coordinators this one is especially for you! While your Directors and members are joining the clinical breakouts, join this dynamic, discussion-driven session that will equip you, as study club coordinators, with the tools and strategies to support member recruitment efforts at every stage of the club lifecycle—from initial launch to mature, waitlisted clubs. You will explore actionable techniques to identify warm leads, nurture existing members, and collaborate effectively with directors, advisors, and labs to grow and retain membership. Through real-life examples, shared insights, and a personalized action plan, attendees will walk away with scalable strategies to strengthen your club’s community and ensure long-term vitality.
Upon completion of this session, attendees should be able to:
- Identify recruitment opportunities tailored to their club’s current stage and apply strategies that balance both growth and retention.
- Define and support the distinct roles of the director and coordinator in the recruitment journey, and activate current members, labs, and advisors as referral sources.
Ms Howlett does not have any affiliations to disclose.
Erin Howlett, RDH, BA is a 30+ year veteran in the dental field in the areas of clinical, events and education. She is thrilled to utilize her varied experience and career-long focus on comprehensive patient care to guide study clubs as a Sherpa for Seattle Study Club. Her previous roles include Operations Manager for Wellness Dentistry Network and delivering training in integration of dentistry in the healthcare team via courses with Wellness Dentistry Network (Doug Thompson, DDS, Founder) and at the Kois Center. Early in her dental hygiene career she trained with former head of the Department of Implant Dentistry, Harvard School of Dental Medicine, Paul Schnitman, on all aspects of implant dentistry. She’s continued to deliver hygiene courses on the topics of implant maintenance, the hygienist’s role in comprehensive patient assessment, and the role of Implant Treatment Coordinator.